I color grade since 2013

my long previous experience as a director, namely for Procter & Gamble commercials, inoculated me the sense of purpose, intention, aim, goal… you name it!

my approach to color grading:

• respect and sublime the dop’s work
• every frame is a photo ; light is its origin and its destination
• simplicity beats complexity and broad beats narrow
• most of the process is done with simple photographic tools adjusting the exposure, contrast and color balance
• find the right direction before nailing the intensity
• question assumptions, test the limits and embrace the process